Xiaomi CC Series – Xiaomi’s New Smartphone Sub Brand- Colorful & Creative thats what CC meant by the CEO of Xiaomi Lei Jun. Xiaomi CC series is developed by the Chic & Cool 90 team which appears to be Xiaom’s third brand like Redmi and Poco. There were no phone announced by the CEO but we expect Xiaomi CC9 and CC9e(Lite Version) will be the first collaboration of Xiaomi XX series.
Xiaomi CC Series – Xiaomi’s New Smartphone Sub Brand
The number 9 in Xiaomi CC9 is expected to be celebrated as the 9th anniversary of the company. It is no surpirse that Xiaomi company uses number for celebration for their company birthday. They have published MI 8 last year skipping MI 7 to celebrate their 8th birthday. The Xiaomi CC smartphones will be the third brand by the company following the Redmi and Mi phones. This will be a different series because it will straightly target those young generation whose want to define themselves by their smartphone. The phone will definitely have impressive specification guaranteed by the Chic & Cool 90 team.
Lei Jun also added that young people have the desire to be seen and heard, they love to take photos and share their beauty with everyone. The new phone will have a new aesthetics concept of “Xiaomi X Meitu AI Aesthetics Lab”, combining advanced camera hardware and beauty technology. This is likely a different way to say Xiaomi is going to implement even more beauty filters and AI engines to enhance the photos since those are very trendy China, but time will tell.
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